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René van den Berg

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\"PRESS RELEASE 07/02/2011”

Black Eyed Peas: Fergie\'s illuminated stage wear by Dutch designer Anouk Wipprecht.

Fashion designer Anouk Wipprecht is moving up in the world of fashion and technology, with a new piece of technological enhanced couture coming out almost every other month she now got spot by celebrity stylist Bea Akerlund, the big name behind famous celebrity\'s like Gaga and Madonna.
The Black Eyed Peas being so fond of technology enhanced costumes, made them a perfect match to dress in wearable tech; the last month B and Anouk collaborated on creating stage outfits with embedded tech;
Yesterday, during the spectacular show of the Black Eyed Peas in the halftime entertainment of the Super Bowl XLV, along with millions of other people we have witnessed the first product of their fruitful collaboration. The outfits with matching shoes worn by the BEP\'s lead singer Fergie, were true eye catchers.

For the Luminex shoes Anouk collaborated the master shoemaker Rene van den Berg, whose technical replications on Jan Taminiau shoes were worn by Lady Gaga. As for the the leather skirt, and bodysuit she created a belt studded with countless Swarovski crystals. Last but not least, the American Football inspired chest-piece design with flashing LED\'s was engineered by Tom Talmon. Letting Fergie be the shining star of the SuperBowl 2011.
http://www.anoukwipprecht.nl

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This project is a collaboration between fashiontech designer Anouk Wipprecht and Bea Akerlund. Special thanks to Luminex/Italy and studio Franca, Mitsuko Tolreus and Tom Bennet for his technical support during the SuperBowl halftime show in Dallas/Texas. Extra credits for the technical realisation of the shoes go out to Hester Vlamings and Rene van den Berg.